Frequently asked questions

We are a strategic branding and digital marketing studio based in Canada. We help businesses gain clarity, position themselves with confidence and grow through brand strategy, visual identity, communication, digital marketing and websites.

GREAT was founded by Aline Dias, Strategic Designer, and Jean Alves, Developer and Paid Traffic specialist. Together they bring more than 20 years of experience in branding, communication and strategy across different markets.

Mostly small and medium-sized businesses, service providers and professionals who want to grow with more clarity: companies that are starting, repositioning, or that feel their brand no longer reflects the value they deliver.

We are based in Canada, but most of our work is done online, so we can serve clients in other countries as well. Meetings happen by video call and every step is shared digitally.

Yes. We work in English and Portuguese, and we can create content and campaigns in both languages for businesses that serve more than one audience.

Brand strategy, visual identity, strategic communication, digital marketing and social media, paid advertising, and websites and internal platforms. Each service can be hired on its own or as part of a complete project.

Strategy defines what the brand says and to whom: positioning, audience, promise, personality and message. Visual identity translates those decisions into logo, colors, typography and graphic elements. That is why we always start with strategy.

Yes. We first evaluate whether your current identity supports your positioning. Sometimes a refresh and clear usage rules are enough; in other cases a new identity makes more sense. We recommend only what your business really needs.

Yes. We plan the strategy, define the channels that make sense for your audience, create editorial pillars and templates, and can produce and publish the content. Our Smart Goose Academy case is an example of a LinkedIn-focused strategy.

Yes. We plan, set up and optimize campaigns on Google Ads, Meta (Facebook and Instagram) and LinkedIn, with conversion tracking so you can see what each investment brings back.

Yes. We design and develop fast, secure websites that work well on mobile, are ready for search engines and are easy to update. We also build internal platforms and tools that simplify processes.

With a free strategy call. We listen to your goals and challenges, then send a proposal with scope, deliverables, timeline and investment. After approval, we start with a discovery phase.

Our process has four steps: Discover (we understand your business, audience and market), Strategize (we define positioning and direction), Execute (we create and implement) and Grow (we measure, learn and improve).

It depends on the scope. Smaller projects can be delivered in a few weeks, while complete brand projects with a website take longer. The timeline is always defined in the proposal before we start.

Your input is essential in the discovery phase and at the approval points. We keep meetings short and objective and handle the rest, so you can stay focused on your business.

Each project is priced according to its scope, so there is no fixed table. After the strategy call, you receive a clear proposal with the investment for each deliverable, with no surprises along the way.

No. The ad budget is paid directly to the platforms (Google, Meta, LinkedIn) and you decide how much to invest. Our fee covers strategy, setup, creative, management and reporting.

You do. When the project is completed, you receive the final files and the rights to use the brand and materials created for your business.

No honest agency can guarantee specific numbers, because results also depend on the market, the product and the investment. What we guarantee is a clear strategy, quality work, transparent reports and continuous optimization.

Yes. We can continue with monthly plans for social media, ads and website maintenance, or support you with one-off adjustments whenever you need. To talk about your case, click "Book a call" or write to contact@greatdigitalmarketing.ca.